iPad tour app using iBeacon technology to deliver location-specific, personalized multimedia content
To celebrate the life and legacy of Elvis Presley™, Graceland® contracted Unified Field to transform the audio guide at the Graceland Mansion into a dynamic, interactive experience for all ages. The resulting award winning Graceland iPad Tour app, driven by iBeacon technology, enhances the tour of Graceland with the addition of music, video, Elvis’ home movies and interactive features. A robust and updateable CMS allows staff to easily refresh the app as they see fit.
iBeacons placed throughout Graceland’s rooms and grounds deliver location-based content to guests throughout the tour. Available in nine languages, including Japanese, Mandarin and Portuguese, and narrated by actor and Elvis fan John Stamos, the app is the ultimate personalized Graceland tour.
A Discovery Around Every Corner
iBeacon technology delivers location-based multimedia that offers guests unique perspectives on the Presley home.
We Speak Your Language
There are nine languages to choose from. Let Graceland know if you don’t see yours, it’s easy for them to add more.
The Kids Are Alright
The youth tour features activities specifically designed for younger visitors, so the whole family can have fun.
Don’t Miss a Detail
360 degree images provide digital access to areas visitors cannot otherwise see.