3D animations recreate the glory of the speedway

8 Interactive programs with 3D animations and 3D models allow visitors to customize their experience.


By its roots, legacy and spirit, NASCAR is a mixture of technology and risk taking. To effectively communicate the thrill, power and legacy of the sport Unified Field created a host of 3D animations and models that put race fans in the driver’s seat at the NASCAR Hall of Fame. When coupled with our Hard Card RFID systems, visitors to the NASCAR Hall of Fame can completely customize their digital museum experience.

Customize your ride

Innovative 3D models allow users to customize their own race car at the NASCAR Hall of Fame.

Suit up with 3D helmets

Race fans can customize their RFID Hard Cards with 3D helmets.

3D Models and 3D Animations in the NASCAR Hall of Fame developed by Unified Field Interactive Studio.