Real-time interactive globe and 120-foot-long display of motion graphics generated from dynamic web data.

Unified Field created two stunning data visualizations for IAC’s headquarters. In the lobby, a real time, interactive, ultra-high-resolution globe shows web traffic and operational statistics of IAC’s businesses. Facing the West Side Highway, a large-scale media wall responds to every request made on Ask.com, growing a corresponding virtual blade of grass and changing mood and color with the time of day. Building designed by Frank Gehry.